MTTM-9 SOLVED ASSIGNMENT 2020

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MTTM-9: UNDERSTANDING TOURISM MARKETS
(Tutor Marked Assignment)
Course Code: MTTM 9/MTM 9
Total Marks: 100
Programme: MTTM/MTM
Assignment Code: MTTM 9/MTM 9/TMA/2020

Title Name

MTTM-9 Solved Assignment 2020

University IGNOU
Service Type Solved Assignment (Soft copy/PDF)
Course MASTER OF TOURISM & TRAVEL MANAGEMENT (MTTM/MTM)
Language ENGLISH
Semester 2020 Programme: MTTM/MTM
Session 2020
Short Name MTTM-9 (ENGLISH)
Assignment Code MTTM 9/MTM 9/TMA/2020
Product Assignment of MTTM/MTM 2020 (IGNOU)
Submission Date For June Term End Examination 2020: 30th March 2020

For December Term End Examination 2020: 30th September 2020

 

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1. What role does information play in tourism? Briefly describe the various sources of information
in tourism. 20
2. Discuss the various market research methodologies. 20
3. Write an essay on travel motivators. 20
4. Describe various segmentation theories and segmentation factors in relation to tourism. 20
5. Write short notes in about 300 words on: 10+10
i) Relevance of NRI and POI in marketing Indian tourism
ii) Marketing trends
6. What are the key issues related to Domestic Tourism in India. 20
7. Discuss the various Market Constraints in Tourism? 20
8. Give details about USA outbound Travel Scenario in relation to India. 20
9. What is the scope of Indian tourism in tapping Middle East and Gulf markets? 20
10. How would you promote India as a tourism destination in the International Market? 20

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