MTTM-7 SOLVED ASSIGNMENT 2020
MTTM-7: MANAGING SALES AND PROMOTION IN TOURISM
(TUTOR MARKED ASSIGNMENT)
Course Code: MTTM 7/MTM-7
Programme: MTTM/MTM
Total Marks: 100 Assignment Code: MTTM 7/ MTM-7/ TMA/2020
| Title Name |
MTTM-7 Solved Assignment 2020 |
| University | IGNOU |
| Service Type | Solved Assignment (Soft copy/PDF) |
| Course | MASTER OF TOURISM & TRAVEL MANAGEMENT (MTTM/MTM) |
| Language | ENGLISH |
| Semester | 2020 Programme: MTTM/MTM |
| Session | 2020 |
| Short Name | MTTM-7 (ENGLISH) |
| Assignment Code | MTTM 7/ MTM-7/ TMA/2020 |
| Product | Assignment of MTTM/MTM 2020 (IGNOU) |
| Submission Date | For June Term End Examination 2020: 30th March 2020
For December Term End Examination 2020: 30th September 2020 |
1. What is sales management? How the strategy of sales is formulated? 20
2. Describe selling situations. 20
3. Explain various theories of selling. 20
4. What is Sales Negotiation? Explain the negotiation continuum and its steps. 20
5. Prepare job description for any two:- 10×2=20
a. Sales Planning
b. Making effective sales contact
c. Motivation and training of distributers
6. What do you understand by sales organization? Explain Basic types of organizational
structure. 20
7. Discuss the functioning of marketing communication. Also explain marketing
communication process. 20
8. Define service Product. Explain the criteria for selecting a consumer promotion for a
service. 20
9. Discuss the planning framework for a good promotion strategy. 20
10. Explain the process of Media Planning. 20
MTTM-7, MTTM 7, MTTM7, MTM-7, MTM 7, MTM7
