BRL-007 Store Operations-I

Solved Assignment 2021-2022

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TUTOR MARKED ASSIGNMENT
Course Code : BRL-007
Course Title : Store Operations – I
Assignment Code : BRL-007/TMA/2021-22
Coverage : All Blocks

Title Name BRL-007 Solved Assignment 2021-2022
University IGNOU
Service Type Solved Assignment (Soft copy/PDF)
Course Bachelor of Business Administration (BBA) in Retailing
Language ENGLISH
Semester 2021-2022 Course: BBA
Session July 2021 and January 2022
Short Name BRL-007
Assignment Code BRL-007/TMA/2021-22
Product Assignment of BBA 2021-2022 (IGNOU)
Submission Date You have to submit the assignment of all the courses to The Coordinator of your Study Centre.
For appearing in June Term-end Examination, you must submit assignment to the Coordinator
of your study centre latest by 15th March. Similarly for appearing in December Term-end
Examination, you must submit assignments to the Coordinator of your study centre latest by 15th
September.

 

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Attempt all the questions.
(A)Short Type Questions
1. (a) What is the importance of organization structure in retail? Explain the
important tasks performed in retail.
(b) Explain the challenges of space management and how you will
maximize the profitability of your space.
(5+5)
2. (a) Distinguish between strategic and resultant drivers.
(b) Evaluate the nature of decision making within retail organization
pertaining to retail operations practices.
(5+5)
3. (a) What are the advantages and disadvantages of having a centralized
warehouse?
(b) “In store, design is proportionately related to profitability”. Discuss.
(5+5)
4. (a) How do you discriminate between conventional and contemporary
retail formats.
(b) Discuss the advantages of using demographic and psychographic
segmentation.
(5+5)
5. (a) Explain the purpose and benefits of standard operating procedures.
(b) What are the ways of preventing thefts and frauds?
(5+5)
6. (a) Which are the major sources of goods shrinkage in a store? Explain
them briefly.
(b) “Promotion is a form of corporate communication that uses various
methods to reach a targeted audience with a certain message in order to
achieve specific organizational objectives”. Explain.
(5+5)
7. (a) What is the importance of Product-Customer Matrix?
(b) What is the significance of depreciation on assets?
(5+5)
(B) Essay Type Questions
8. Which are the important segmentation methods? Explain each one of them
briefly with examples?
(15)
9. What are the different ways in which to optimization of space availability
is achieved?

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