BRL-003 Retail Management Perspectives & Communication

Solved Assignment 2021-2022


Course Code : BRL-003
Course Title : Retail Management Perspectives & Communication
Assignment Code : BRL-003/TMA/2021-22
Coverage : All Blocks

Title Name BRL-003 Solved Assignment 2021-2022
University IGNOU
Service Type Solved Assignment (Soft copy/PDF)
Course Bachelor of Business Administration (BBA) in Retailing
Language ENGLISH
Semester 2021-2022 Course: BBA
Session July 2021 and January 2022
Short Name BRL-003
Assignment Code BRL-003/TMA/2021-22
Product Assignment of BBA 2021-2022 (IGNOU)
Submission Date You have to submit the assignment of all the courses to The Coordinator of your Study Centre.
For appearing in June Term-end Examination, you must submit assignment to the Coordinator
of your study centre latest by 15th March. Similarly for appearing in December Term-end
Examination, you must submit assignments to the Coordinator of your study centre latest by 15th



Attempt all the questions.
(A) Short Type Questions
1. Define Management and explain its essential features. (10)
2. What is the importance of planning in retail? Enumerate various steps in
the planning process.
3. Identify important leadership traits giving suitable examples. (10)
4. What is meant by accounting? Explain briefly various accounting concepts. (10)
5. Enumerate the communication objectives in an organisation. (10)
6. Explain the advantages of good listening. (10)
7. How can cross cultural communication be made effective? (10)
(B) Essay Type Questions
8. “A variety of perceptual biases may interface with effective decision
making”. Elaborate.
9. What do you mean by non-verbal communication? Discuss common types
of non-verbal communication.


BRL-003, BRL-03, BRL-3, BRL3, BRL 3, BRL 003, BRL 03, BRL003, BRL


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